The answer: To increase the average sale dollar and the number of transactions per year that each customer makes.
Let’s face it, Christmas is really, really close. In the next few weeks your store will go from busy, to crazy busy. So before the crazy begins, here’s a few tips on how to make this your best Christmas ever.
If you missed part one of this blog series, you can view it here Using the 5% Factor to make this your best Christmas ever! In that blog we discussed three ways to increase your sales:
– Increasing the number of customers
– Increasing how frequently they purchase
– Increasing how much they spend
In this blog we will look at ways you can increase the number of customers buying from you, to generate more revenue. Part 3 and 4 of this series will then look at the remaining two. Continue reading ›
Yes, it’s that time of year. Retailers everywhere are getting ready for the onslaught. The late nights, the crazy time, the busy, busy busy. It goes by in a blink and then… it’s all over and you wonder what just happened to Christmas.
This year, why not make Christmas the cash cow that it should be for retailers. Why not make it your best year ever!! Continue reading ›
At the JA New York show, marketing guru Jim Ackerman will step you through how you can get more new customers through the door with little or no up-front marketing costs.
The secret…. referral marketing.
Join Jim at the JA New York on Sunday March 13 from 2:35 to 3:35pm.
For a flyer on the event, click here JANY 316 Flyer
Not attending the JA New York? Jim will also be speaking at the Smart Jewelry Show in Chicago and can be contacted at http://jewelersmarketinggems.com/
Securing business and customer information is of utmost importance to all retailers. If addressed and implemented correctly keeping data secure can be simple and straightforward. If forgotten or overlooked, the unsecured data can be accessed by unwanted persons, leading to negative press, lawsuits for lack of compliance, and a very big headache.